What is nudge on tiktok?

TikTok's "Nudge" feature is designed to promote more positive interactions and kindness on the platform. It's essentially a prompt that appears when a user is about to post a potentially offensive, harmful, or inappropriate comment.

The nudge is triggered by AI that detects potentially problematic language. The system analyzes the comment for keywords or phrases associated with bullying, hate speech, or other forms of online harassment.

When a nudge is activated, the user receives a pop-up message before their comment is posted. This message might ask them to reconsider their words, suggesting they be more respectful or consider how their comment might impact the recipient. The goal is to encourage the user to pause and reflect on their intended message before it's sent.

The user has the option to edit their comment or proceed with posting it as is. The nudge serves as a gentle reminder of TikTok's community guidelines and aims to reduce negativity on the app. It doesn't automatically prevent the comment from being posted, giving the user autonomy while promoting responsible online behavior.

The effectiveness of the nudge system relies on user awareness and willingness to reconsider their actions. By promoting self-reflection, TikTok hopes to foster a more supportive and inclusive environment for its users.